Can You Use Chromecast for Digital Signage?

Yes, using Chromecast for digital signage is possible, though it may not be the ideal solution for every scenario. Chromecast is a Google miracasting dongle designed to display content from a Chrome browser on your TV. It can mirror whatever is on your browser, making it a viable, cost-effective solution for simple digital signage needs.

Looking to get started with digital signage using Chromecast or need a more advanced solution like Chromebox? Try NoviSign’s digital signage software today and transform any screen into a powerful display!
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How to Set Up Digital Signage Using Chromecast

To use digital signage on Chromecast, you’ll need to utilize the link player (also called the “browser player”) in the Chrome browser on your device (PC, tablet, or smartphone) and cast it to the Chromecast. This setup allows your device to function as the source for your signage, with Chromecast displaying the content on a connected TV screen. Here’s the step-by-step process:

1. Open your Chrome browser and access your NoviSign Studio account. (add screenshot 1)

2. Navigate to the “Players” tab in your NoviSign account, where you can select the player you wish to cast. From here, you have two options:

Option 1: Click the link in the “Player Link” column next to the player you wish to use. This will open a new browser tab with the link for that player. Simply copy the URL from the address bar and cast it using your Chromecast-connected device. (add screenshot 2)

Option 2: Check the checkbox next to the player you wish to cast, click the “Edit” button, and locate the “Player Link”. If the full link is not visible (since it may be too long), press the “Copy Link” button and paste the link into a notepad. This way, you can fully see the link, then copy and paste it into your Chrome browser for casting. (add screenshot 3)

Digital Signage on Chromecast: A Practical Guide

To use digital signage on Chromecast effectively, remember that the device running the Chrome browser should support Flash. Since the link player is Flash-based, you may need to install a Flash extension or use a dedicated app to ensure compatibility.

Using Chromecast as digital signage is a practical solution for small-scale signage needs or quick, temporary displays. For example, it can be ideal for showing simple promotional content in a small retail store, running schedules or menus at pop-up events, or displaying information at small business premises. However, for more complex and demanding signage, Chromecast may not be the best option as it lacks the power and stability of professional digital signage media players.

Using Chromecast for Digital Signage also involves some limitations such as a lack of reliability and limited features. These factors make it better suited for casual or short-term use rather than continuous commercial applications.

What About Chromebox or Chromebit for Digital Signage?

While digital signage using Chromecast works for basic needs, it is often better to upgrade to a Chromebox or Chromebit for larger, more permanent setups. Chromebox and Chromebit are more robust, stable, and versatile when used for digital signage. They support full 24/7 operations and offer the ability to run the NoviSign digital signage app directly, rather than relying on browser casting.

For professional-grade digital signage, we recommend using Chromebox or Chromebit in Kiosk Mode, which locks the device into a single app environment (like your digital signage app) for uninterrupted content display. To learn more about putting these devices into Kiosk Mode, follow these instructions:

If you do not wish to have your Chromebit or Chromebox in Kiosk Mode (which is important for digital signage), you can follow this manual to install our digital signage software app. This alternative allows you to manage your content without restricting the device to a single app, but Kiosk Mode is highly recommended for uninterrupted signage.

Pros and Cons of Using Chromecast for Digital Signage

While using Chromecast for digital signage can be a quick and low-cost solution, it does come with its limitations. Here’s a breakdown of the pros and cons:

Pros:

  • Low cost: Chromecast is much cheaper than professional media players.
  • Ease of use: Simple setup with a Chrome browser and minimal configuration.
  • Portability: Chromecast is small and easy to move between locations.

Cons:

  • Lack of reliability: Chromecast is not designed for continuous use in commercial environments.
  • Limited features: No built-in apps or content scheduling features for digital signage.
  • Flash requirement: The NoviSign link player requires Flash, which adds complexity to the setup.

For users who need a more permanent and professional signage solution, it’s worth considering Chromebox or Chromebit. These devices offer a better long-term experience and are fully compatible with NoviSign’s digital signage software.

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