Jimanos Deploys NoviSign Digital Menus across 9 Locations in Illinois, Wisconsin, and Colorado

Challenges

Jimanos faced four challenges with its traditional static menu boards:

1. Frequent Updates: Constantly updating menu items, prices, and promotions across multiple locations required significant time and resources.
2. Inconsistent Branding: Each location had slight differences in menu presentations, causing inconsistency in branding and customer experience.
3. Limited Promotions: Static boards limited the ability to effectively highlight promotions, new menu items, and daily specials.
4. Customer Engagement: With more customers opting for a visual dining experience, Jimanos sought to enhance the visual appeal of their menus to attract attention and boost sales.

Solution

NoviSign’s Digital Menu Software was deployed across all nine Jimanos locations, providing a cloud-based platform that allowed Jimanos’ management team to:

• Easily update menu content: From a central control dashboard, Jimanos could instantly adjust prices, update menu offerings, and push seasonal promotions across all locations.
• Create a cohesive brand experience: The new digital menus ensured that each location displayed consistent, branded content, giving customers a unified experience.
• Promote new items and specials: With dynamic digital menus, Jimanos could feature high-margin items, promote limited-time offers, and display visually appealing content such as food images and videos, drawing attention to new offerings.
• Enhance customer engagement: The visually rich displays increased customer interaction with the menu, making meal selection easier and encouraging upsells with combo options and suggested pairings.

Results

Since deploying the NoviSign Digital Menus, Jimanos has seen significant improvements in its operations and customer satisfaction:

• Real-time updates: Jimanos Pizzeria digital menu boards could be instantly updated to reflect new items or promotions across all locations or customized for each location.
• Dayparting: The ability to schedule different menus for different times of the day (e.g., lunch vs. dinner) to maximize the relevance of the offerings.
• Content variety: To capture customers’ attention, the menus included rotating slides with high-resolution images, videos of featured dishes, and animated elements.
• Streamlined menu management: Jimanos’ management team can now update all nine locations’ menus within minutes, reducing the time spent on menu revisions by 75%.
• Improved customer experience: The visually dynamic and easy-to-read menus have enhanced the customer experience, resulting in positive feedback across locations.
• Consistent branding: All locations now display unified, professional-looking menus, strengthening the Jimanos brand.

Conclusion

By deploying NoviSign Digital Signage Software across its nine locations, Jimanos has successfully transformed its menu management process, improved branding consistency, and enhanced customer engagement. The cloud-based system allows Jimanos to make real-time updates, promote new menu items, and create a visually appealing dining experience for their customers. NoviSign’s digital signage solution has streamlined operations and increased sales and customer satisfaction, positioning Jimanos for continued success in the fast-casual dining industry.

Testimonial

“NoviSign’s Digital Menu Software has been a game changer for us. The ability to instantly update our menus across all locations has saved us time and effort. Our customers love the new look, and we’ve seen a noticeable increase in sales of our featured items. The system is easy to use, and the support from NoviSign has been excellent. It’s made our operations smoother, and we couldn’t be happier with the results!”

– Rod Seale, Owner

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