Park County, MT Deploys NoviSign Digital Signage for Real-Time Community Communication and Emergency Notifications

Challenges

Given Park County’s geographical expanse, many residents live in remote locations with unreliable internet and cell phone reception. Traditional methods of communication weren’t always accessible. Additionally, the county needed a system to rapidly distribute alerts and critical information in emergencies like wildfires or severe weather.

In addition to emergency communication, the county sought to improve community engagement by reliably and accessibly delivering local news, safety notifications, and government-related events.

Solution

To overcome these communication challenges, Park County deployed NoviSign Digital Signage Software to power the content displayed across multiple digital screens in grocery stores. These locations were chosen due to their high visibility and regular traffic from locals and tourists.

NoviSign Digital Signage Software allowed the county to create, edit, and manage the content displayed on all screens from a centralized office in the courthouse, ensuring consistent messaging across all locations.

With NoviSign Digital Signage Software, Park County was able to:

• Create and schedule content to display government announcements, emergency alerts, and community messaging in real-time.
• Edit content quickly and easily, enabling immediate updates to information during emergencies like wildfires or floods.
• Easily manage the content displayed on all multiple screens from a single location, ensuring uniformity and reducing the risk of errors or outdated information.

Key Benefits

1. Real-Time Communication: Share emergency alerts—such as wildfire warnings or severe weather advisories—on all seven screens. Even in areas with limited internet or cell service, residents can stay informed while doing routine activities like grocery shopping.
2. Centralized Management with NoviSign: The ability to manage all screens from the central office in the Park County courthouse ensures that messages are consistently delivered across all locations. This eliminates the need for local store managers to manage content, significantly reducing miscommunication risks and ensuring the information is accurate and up-to-date.
3. Community Engagement: The NoviSign platform enables the county to provide ongoing community engagement, delivering updates on public health, local events, government services, and more. Residents needing more internet access or not following online channels can still stay informed through these public screens.
4. Tourist Information: The county displays information to visitors, such as trail closures, weather conditions, and public safety updates.

Results

Park County’s decision to deploy NoviSign Digital Signage Software has transformed its ability to communicate with residents and visitors. The multiple-screen network, managed centrally from the courthouse, ensures that essential information can be shared efficiently and effectively, improving emergency response times and fostering greater community engagement.

NoviSign’s platform has allowed the county to control the content displayed across all locations, ensuring consistency and timeliness. With the ability to update messaging in real-time, Park County is better prepared to keep its rural population informed, connected, and safe, even in areas with limited access to traditional media.

Testimonial

“In a rural area like ours, where cell service is limited and traditional media doesn’t always reach everyone, we needed a reliable and efficient way to communicate with our residents and visitors. With NoviSign, we’ve set up a ten-screen network across our grocery stores and manage all of the content from a central office in the courthouse. Whether it’s emergency alerts, government updates, or community events, we can now get real-time information to people when and where they need it most. The ease of use, the ability to update content instantly, and the system’s reliability have made it an invaluable tool for our county. We’re better connected and more prepared because of it.”

Laurel Desnick, Health Officer/Office of Emergency Management, Park County, Montana

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